• umac-banner-1
  • umac-banner-4
  • umac-banner-2
  • umac-banner-3

Trevor picCEO-PRESIDENT
Trevor Shelton got his start in the entertainment business at Career Academy of Canada where he graduated with a Degree in Radio and Television Broadcasting. He landed a job in radio as a programmer for dance and urban music. While working in radio, he also was the resident DJ at some of the hot spots within the Toronto area. Trevor’s deejaying got him work doing remixes for A&M records and top independent labels crossing artists over to radio and clubs on an international scale.

Trevor has worked with some of the legends in the music business such as Michael Jackson, Eileen Shania Twain and Marvin Gaye. He was one of the executive producers and music producer on Marvin Gaye’s project titled “The Last Concert Tour” (CD/LP), which was distributed by Warner Bros and Electra. Over four million units have been sold around the world. He also presented Michael Jackson and his brothers with the Lifetime Achievement award on their “Victory Tour”, while in Toronto. Trevor went on to launch Rammit Records in the late eighties.

The Indie label was distributed by A&M/Polygram, Universal, and BMG worldwide. The label still develops and foster’s young and established artists in the industry. As a music producer and manager, Trevor has been instrumental in some of Canada’s top artists such as Eileen Shania Twain’s “First Time for the Last Time”, CD/LP (credited with additional production), two time Juno and Grammy award winner Liberty Silver, Alto Moda, Molly Johnson, and Martha and the Muffins and the Parachute Club.

He has also served as the chairperson for the R&B soul advisory committee for the Juno Awards He has been a juror for FACTOR, the organization that assists artists in funding music projects for talented songwriters, producers and managers. Presently, he is a part time instructor at TREBAS where he teaches music industry overview and contracts, event management, sales and distribution and more. He continues to inspire today’s entrepreneurs who are starting a career in the entertainment industry and enjoys sharing his knowledge and experiences.


VICE PRESIDENT 
John White John White brings over fifty years of music involvement to the table. An award winning Keyboardist, Arranger and Composer; Teacher, Agent , Manager and Impresario, he has guided the training and development of many musicians. Perhaps best known for his seminal association with the iconic Bamboo in its heyday he was a pioneer in the promotion of all genres of Black Music before its universal acceptance in the Urban marketplace. To that end he was a co-founder of BMAC-Black Music Association of Canada and is now aligned with UMAC to continue his contribution to the Music Community at large.


michelle Francis picSECRETARY/ MEMBERSHIP RELATIONS
Michelle Francis has played many roles throughout her career from session singer, songwriter, arranger and producer to vocal coach, choir director and educator. Holding an Honours Degree in Jazz Performance, Michelle is one of Toronto’s respected jazz singers. Inspired by the sounds of be-bop and jazz, old school funk, R&B and Gospel music, her fusion of styles spans the musical universes. From fronting big bands, leading choirs, and session singing Michelle’s voice is an indelible instrument that imprints a lasting impression.

Michelle has over 25 successful years behind the scenes, her music has been featured in the hit drama television series Queer as Folk aired on Showcase TV and continues to run throughout North America and the World. She has been commissioned for professional recording sessions including voice over work for General Motors of Canada and Budweiser.

Michelle also was one of the founding members of the Juno Award winning choir group Sharon Riley and the Faith Chorale. Along with writing music for their debut album her role as vocal coach and assistant choir director helped shape their professional gospel sound. Michelle was the original vocal instructor of the Toronto’s Fresh Arts Program through which outstanding urban artists like Jully Black, Kardinal and Socrates made their humble beginnings. Having been a judge for Canada’s Juno awards, she continues to be a reputable resource for songwriting, arts education and artist development.

With a degree in education she has opened doors to navigate academia as a teacher, education coordinator, curriculum writer and arts advocate. Through her work in community programs and contractual assignments, she continues to be leading resource in education, music, and performance throughout the country.


Kevin Ash picDIRECTOR OF MARKETING
Kamoya Ash is a marketing veteran who has always had a passion for music. This passion saw him garner employment with Universal Music during a period of 14 years starting in the late 90’s as part of the street team and with hard work and ambition led to him moving up the ranks to a marketing/ brand manager. Within his career at Universal he has worked on marketing artist projects/brands for the likes of Lil Wayne, Nicki Minaj, Big Sean, Drake and more. He’s also worked with the Juno Awards as an R&B/ Soul Committee member and Co-Chair during a period of 6 years.

Currently, he works within Entertainment and Lifestyle Department at American Express Canada overseeing the Entertainment and Access programs like Front Of The Line for American Express Card members.


Ruth-Ann Shallow picDIRECTOR of ARTIST RELATIONS
Ruth-Ann Shallow , is a multi-faceted entrepreneur who balances various roles and has a wide-range of experience in most areas of the music business. She is the founder and CEO of a Toronto based music production, artist management and event promotion company, called Black Pearl Entertainment (BPE Music Group). She has been working at industry giant, Universal Music Canada, since 2005 as a Copyright and Royalty Analyst. She has also worked with Universal Urban, Canada’s top rated urban marketing team where she contributed to many marketing and promotion campaigns for Universal’s top artists and helped coordinate special events and release parties. Prior to joining Universal Music’s team, Ruth-Ann worked at SOCAN for 7 years in various roles from membership to licensing. She has extensive knowledge in Artists’ rights, licensing, performance rights, copyright, how music makes money, royalty distribution and the music industry on a whole. Her business accumen has given her the opportunity to work with the Caribbean Cultural Committee, who founded the annual Caribana parade, and with King Turbo Sound on administrative and educational initiatives. More recently, Ruth-Ann has been involved with helping the Toronto Black Film Festival with their annual events.

Ruth-Ann graduated with honors from Seneca College and holds a Bachelor degree from Ryerson University. Her background in business management, enterprise development and law is the driving force behind her success. Ruth- Ann’s education, experiences, expertise and passion for urban music propel her pursuit of developing the artistic career of others.


joeJoe is a music business accountant and business manager who has been practicing for 8 years. He earned a Bachelor’s degree in Accounting (Honors) from Brock University in 1997, followed by a Master’s degree in Business Administration (specializing in Arts, Media and Entertainment Administration) from the Schulich School of Business (at York University) in 2006. Joe is the founder of This is the Deal Inc., a Toronto-based accounting and business management firm that specializes in all forms of entertainment. Prior to starting his own practice, Joe spent over 6 years in finance and accounting roles at several prominent independent and major Canadian record labels. He also teaches part-time, as an instructor of music-business accounting courses at several GTA institutions. Outside of work, Joe is an active drummer, percussionist and songwriter.